http://www.livemint.com/2007/07/14002623/Short-8216n8217-sweet.html
Since the habit—as well as the magic—of reading develops over time, the short story is a comfortable option,” points out Manisha Chaudhry, editor, Pratham Books, which takes special care to create books in which the amount of text is not daunting.
With TV, computer games, movies and other disruptions vying for the child’s attention, a short story fits perfectly into their busy lifestyles. “Their world is much more complicated than stamp collections, bike rides and reading through lazy afternoons,” says Chaudhry.
Nice article - timely, as far as I am concerned.
I have been mulling over the fact that corporate organizations should tell their stories more creatively. I have thoughts on this that might not be bought off - but that doesn't stop me from wondering. I do know for a fact that Alice in wonderland has been used, infact, thrashed threadbare for goal setting and management truths. Seriously, why can't one use fairy tales to talk corporate success?
To me, the ugly duckilng is about acceptance and identity crisis. Sleeping Beauty is the hibernation of ideas until a moment of awakening. Jack and the beanstalk is magical and dramatic success. The list is endless. So why can't Corporate Brochures be short stories ?
I wonder...
Subscribe to:
Post Comments (Atom)
2 comments:
That would be a wonderful idea. A relative of mine is a ventriloquist. I was telling him how he could use this compelling method of storytelling in corporate boardrooms. After all, a dummy isn't supposed to be bound by social etiquette or be ruled by the pecking order and so could verbalize issues or concerns with out any fear of retribution!
People should read this.
Post a Comment